Buy a Custom Phone Number
Buying a custom number means choosing an available word or digit pattern on a published plan. The five-step purchase path and its honest limits.
Buying a custom number through 1300 Easy Dial means buying an available 1300 or 1800 number — or a Phoneword that spells a word — and putting it on a published monthly plan. "Custom" comes from the choice of word or digits inside the available listing, not from ordering any pattern on demand. Plans start at $10 per month; Phonewords start from $40 per month with availability and desirability affecting the price.
The purchase path, in five steps
- Define the custom element: the word you want spelled, or a digit pattern that means something to the business.
- Search the listing: Find a Number searches available 1300/1800 Phonewords by word or last six digits. The results are the current market, and a specific number is not guaranteed until confirmed.
- Price the candidates: plain numbers sit on the published plans; a desirable word costs more, rising with desirability, from the $40 per month starting point.
- Choose the plan: the pricing page lists the monthly fees and the per-minute rates — both matter, since call charges accrue on top.
- Sign up with the answering point: the flow asks for the number the service will connect to. The terms and conditions govern the purchase.
Choosing between a word and a digit pattern
A word buys recall: PLUMBER, FOCUS or a brand name read straight off the keypad, and customers who hear it once can reconstruct it. A digit pattern buys precision: a number that ends in a date, a repeated pair, or digits that mean something inside your trade. Neither is universally better — the word costs more precisely because recall is what it sells, from the published $40 per month starting point, while a plain available number starts at the $10 per month plan floor. Search both ways before deciding; the listing is honest about what exists.
What the purchase includes — and does not
The purchase is the use of the number on a plan, plus the caller arrangement you chose: shared cost on 1300, or caller-free in the stated Australian 1800-number context on 1800. It is not a handset or a line, and it carries no outcome promise — nothing on the published pages ties a custom number to more calls. Licence, billing and cancellation obligations live in the terms.
Related reading: buy Australian phone numbers for the general purchase path, get a custom 1800 number for the 1800 variant, or the buy a phone number guide.
Buying custom: questions
Can I buy a number that spells my exact brand name?
Only if it is available. Search the word on Find a Number — if the exact spelling is taken, variations often are not. Phoneword pricing starts from $40 per month and rises with desirability.
Is a custom number more expensive to run?
The word sets the price of the number, not the calls: Phonewords start from $40 per month, and each plan's call-rate table governs the rest. Plain 1300 and 1800 numbers start at $10 per month.
Do I own a custom number once bought?
What you hold is governed by the published terms and conditions — licence, billing and cancellation. This page does not paraphrase them; read them before buying.
How long does the purchase take?
The published pages do not state an activation timeframe, so this page will not invent one. Ask the team on 1300 327 934 for current timing when you sign up.
Custom numbers
Buy the custom number you shortlisted
Search available 1300 and 1800 Phonewords, or compare the published plans first.