Smart Numbers Australia
Smart numbers in Australia are word-based business numbers — Phonewords on a 13, 1300 or 1800 base, priced from $40 per month. See how they work.
What a smart number is in Australia
A smart number is a phone number that spells a word using the letters on the telephone keypad — on this site, the product is listed as a Phoneword. It can be built on a 13, 1300 or 1800 number, so the number itself carries the brand: a plumbing business, for example, can publish a number that reads as its service.
The letters work because each digit carries letters — 2 is ABC, 3 is DEF, and so on through to 9 (WXYZ). Published guidance puts 13 Phonewords at up to 4 letters and 1300/1800 Phonewords at up to 6.
- What it is: a word on the keypad, on a 13, 1300 or 1800 base.
- Cost: Phoneword pricing starts from $40 per month, with availability and desirability of the word affecting the price.
- Caller cost: follows the base — shared cost on 1300, free for Australian callers on 1800 in the stated Australian context.
- Availability: not guaranteed for any word; search first.
Who a smart number suits
Businesses that lean on word-of-mouth and repeat recognition get the most design value: the number does double duty as contact detail and brand. It is worth saying plainly that a memorable number is a design advantage, not a guarantee of more calls — performance depends on the business answering it.
If memorability is less important than caller cost, the standard 1300 and 1800 plans start at $10 per month on the published tables, and the smart numbers Australia guide covers the word-based category in more depth.
Finding and securing one
Use Find a Number to search available 1300/1800 Phonewords. Because desirable words are limited, shortlist a few candidates before you commit. A search result is not a reservation — availability and price are confirmed through sign-up. Check the plan tables on the pricing page, and have ready the phone number the service will connect to; the sign-up flow asks for it, and that existing phone answers the calls.
Smart number questions
Are smart numbers the same as Phonewords?
On this site, yes — the listed product is a Phoneword: a 13, 1300 or 1800 number that spells a word on the keypad.
How much does a smart number cost?
From $40 per month, priced on the desirability and availability of the word. A specific word's price is confirmed through the sign-up process.
Which words can I choose?
Any word the keypad can spell within the letter limits — up to 4 letters on a 13 base, up to 6 on 1300 or 1800 — provided it is available. Search first.
Do callers pay extra to dial a word?
No. Call cost follows the underlying number: a 1300 base is shared cost, an 1800 base is free for callers in the Australian context.
What if my exact brand name is taken?
Try variations — a shorter form, a related term, or the service you provide. The team on 1300 327 934 can help work through what is available.
Smart numbers
Search available smart numbers
Use Find a Number to search available 1300/1800 Phonewords, or contact the team for help.