Best Phone Number for a Business: How to Choose
There is no single best phone number — the best choice depends on caller cost, memorability and plan price. Compare the published 1300 and 1800 facts here.
There is no single "best phone number" for every business — the best number is the one whose caller cost, memorability and monthly price fit your situation. This page will not rank providers or declare a winner; instead it sets out the published facts you can judge a number on, using the three categories 1300 Easy Dial publishes: 1300 numbers, 1800 numbers and Phonewords.
The three tests a number has to pass
- Caller cost: who pays for the call. A 1300 number is shared cost — the caller pays a local call cost and the business pays the remainder. An 1800 number is free for customers to call in the stated Australian 1800-number context, with the business paying the call charges.
- Memorability: can a customer recall it after hearing or seeing it once? A Phoneword spells a word on the keypad — 1300 327 934 spells 1300 EASY DIAL — which is the published option built for recall.
- Price: the monthly plan and the call rates. Public 1300 and 1800 plans start at $10 per month; Phoneword pricing starts from $40 per month, with availability and desirability affecting the price of a specific word.
Matching the number type to the situation
If your customers call briefly and often — booking, checking hours — a shared-cost 1300 number keeps the caller's contribution small. If the calls are the relationship — support lines, complaints, quotes — an 1800 number removes the caller charge entirely in the Australian context, and the business carries the call cost.
If the number appears in ads, on vehicles or on radio, recall matters more than either cost line, and that is where a Phoneword earns its higher starting price. None of these are rankings; they are trade-offs the published pricing actually shows.
Checking the price properly
Published 1300 and 1800 plans run across $10, $15, $39, $79 and $99 per month, each with its own call-rate table and included value, so the "best" plan depends on your call volume and who is calling. The pricing page holds the current fees and per-minute rates — compare there rather than from memory or a summary.
The pricing page also lists three add-ons: Call Tracking Numbers ($5 per month, to see which ads and campaigns drive your calls), an IVR Keypress Menu ($35 per month, an auto-attendant menu that routes callers by keypress) and a Postcode Prompter ($250 per month, which routes callers by the postcode they dial in from).
What this page will not tell you
No claim on this page — here or anywhere on this site — should be read as a promise that a particular number will produce more calls or sales. The published material describes costs and memorability, not outcomes. Provider rankings and "best provider" assertions are likewise not something these pages make; judge the published facts and terms instead.
Deciding for your business
Search available 1300/1800 Phonewords to see what is listed, compare plans on the pricing page, and read the service terms before committing. The best way to get a business phone number guide walks through the same decision as a process, and the team is reachable on 1300 327 934 during standard business hours (AEST).
Best phone number questions
What is the best type of phone number for a small business?
It depends on who should pay for calls and whether recall matters. A 1300 number shares the call cost, an 1800 number removes the caller charge in the Australian context, and a Phoneword maximises memorability from $40 per month. There is no universal best — the trade-offs above are the decision.
Is an 1800 number better than a 1300 number?
Better for callers, yes: 1800 is free for them to dial in the Australian context, while the business pays the call charges. A 1300 number shares the cost with the caller. Which suits you depends on your call volume and the per-minute rates on the pricing page.
Is a Phoneword worth the higher price?
That is a business judgement, not a fact this page can settle. The published pricing starts Phonewords at $40 per month with availability and desirability affecting the price; the benefit they are bought for is a number that spells a word customers can remember.
How do I check what a plan actually costs?
Use the pricing page: it lists the current monthly fee, per-minute call rates and included value for every published 1300 and 1800 plan, plus the add-on services.
Comparing options
Find the number that fits your business
Search available 1300 and 1800 Phonewords, or compare the published plans side by side.