1300 Numbers
A Phoneword can boost your brand and increase sales!
A Phoneword number is a number that is linked to a specific individual or business and often makes a desirable word to spell a brand or product. This allows businesses to track calls and texts, as well as automatically route calls to the correct department.
- 90/10 preference over 1800 numbers
- Inbound only, truly portable
- Range of excellent free features
Why choose a 1300 number?
1300 numbers are the absolute favourite for Australian business. They project a national presence, signal that you are an established business, and make it easy for customers to reach you from anywhere in Australia at a local call cost.
Key benefits
- National presence — one number works across all states and territories
- Professional image — instantly signals credibility and established operations
- Portable — take your number with you if you move or change providers
- Call tracking — detailed analytics on who is calling and from where
- Call recording — quality assurance and training for your team
- Flexible routing — forward calls to any mobile, landline or VoIP service
How 1300 numbers work
Unlike a standard geographic number tied to one location, a 1300 number routes calls to whatever destination you choose. Set it to ring your mobile during business hours, your office landline during the day, or a call centre that handles overflow.
The caller pays a local call cost regardless of where they are dialling from, while your business covers the inbound charge. This shared-cost model encourages more enquiries without putting the full cost on either party.
How do other phone numbers differ from a 1300 number?
Various phone numbers differ greatly in length, cost and availability.
| Type | Length | Caller pays | Best for |
|---|---|---|---|
| 13 | 6 digits | Local call | Large national brands |
| 1300 | 10 digits | Local call | Businesses of all sizes |
| 1800 | 10 digits | Free | Customer service, community |
| Phoneword | 6–10 letters | Varies | Brand recall, marketing |
A 13 number consists of just six digits, whereas a 1300 number spans ten. The shorter length can make 13 numbers more appealing for quick recall, but an annual government tax applies. The 13 number range is typically used by larger national companies.
In contrast, 1300 numbers' longer format resonates better with audiences who appreciate recognisable and consistent number sequences. Using 1300 numbers for business is also a strategic choice, offering more number combinations while still bolstering a national and professional appearance.
What about Phonewords?
A 1300 Phoneword takes the benefits of a standard 1300 number and adds the power of a memorable word. Instead of a random string of digits, your number becomes 1300 FOCUS FIT or 1300 EASY DIAL — something your customers can remember instantly.
Phonewords consistently outperform standard numbers in marketing campaigns because they:
- Double as a brand message — every time someone sees or dials your number, they see your brand
- Are easy to share — word of mouth works when people can remember your number
- Stand out in advertising — a Phoneword in a radio ad, billboard or social post is far more effective than digits
How fast can I get my 1300 number activated?
Activation for your 1300 number is quick and efficient. Once you have secured your Phoneword, the service setup typically takes 2 to 3 business days to set up a 1300 number. During this time, our focused process makes sure everything is properly organised, so your numbers work smoothly right from the start.
What happens to my 1300 number if I change locations?
Among the benefits of a 1300 number is that it is portable, meaning it does not have to change even if your business moves. The 1300 number simply routes calls to your chosen mobile or landline, allowing for remarkable flexibility.
Whether you are on-site or at your desk, calls continue without interruption. This adaptability keeps your communication flowing, ensuring that you never miss an important call, even when you are overseeing various operations.
Find your perfect 1300 number
Browse our extensive range of 1300 numbers and Phonewords. Secure yours before your competition does.